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Given its history of losing faculty members in bizarre and distressing ways – amidst circumstances only whispered about in dread and confusion, the details never to be gleaned from the public affairs office’s laconic press releases -- Miskatonic University has never been a magnet for outside research funding. Observers have long wondered how the institution keeps its Arkham, Mass., campus open, much less populated.

The answer may be found, as it happens, as close as the shelves of any bookstore dedicated to marketing wares to the undiscriminating reader. More than 30 years ago, in a transaction conducted with its usual aversion for publicity, the Miskatonic administration contracted with a New York publisher to issue a mass-market edition of the jewel of its library’s rare-books collection. This was the sole known copy of the Necronomicon, a grimoire compiled in the 8th century C.E. by Abdul Alhazred and translated by the polymath John Dee, official astrologer to Queen Elizabeth.

The book’s reputation with nonspecialist readers has come primarily from a handful of references by the American speculative fiction author H.P. Lovecraft, in short stories concerning the ancient beings who lurk beneath the sea and in higher dimensions, waiting to reclaim Earth and to continue their pursuit of cosmic ends that are incomprehensible to the blinkered human intellect, though no doubt unspeakably horrific.

One may well doubt the wisdom of Miskatonic’s licensing arrangement. To publish a guide to the blasphemous necromancy that would summon creatures both pestilen and cyclopean to manifest themselves on the plane of an all-too-fragile reality would be a questionable decision even if the text were only available in an Elsevier journal, rendering access too expensive for most of mankind. How much more irresponsible, then, for it to be released in paperback edition readily shoplifted by teenage Satanists who perform the rituals after huffing paint thinner.  (They account for roughly 67 percent of The Necronomicon’s current readership.)

But given Miskatonic’s difficulty in attracting donations from alumni – or, in many cases, even finding them – the Necronomicon royalties have been a godsend, if that is the word one wants. Certainly the venture has gone better than the institution’s recent experiment in distance learning, a mere hinting reference to which, it is said, drives survivors into a fury of shrieking madness.

Now, only a little of the above is, strictly speaking true. Miskatonic University does not actually exist. (It does have a website, however.) John Dee was indeed a formidable man of learning and Her Majesty’s sometime astrologer, but he did not translate the Necronomicon in the 16th century for the very good reason that Lovecraft only made it up in the 20th. That a paperback edition of what purports to be the cursed book has been published is true, though not the statistic about two-thirds of its enthusiasts being inhalant abusers. There, I’m just guessing.

The significant thing about the Necronomicon isn’t just that a nonexistent book can generate so much fascination that someone decides to write it; that’s just the sign of a publisher savvy enough to follow up a good tip. No, the interesting thing is to trace the subsequent history of the manifestly bogus paperback. Enough people have convinced themselves is an authentic work of occult knowledge that there is now a milieu dedicated to practicing its rituals, and to defending its integrity as an ancient document. Lovecraft only thought he was writing fiction, you see, because the Old Gods were using him as a mouthpiece. Prove they weren’t!

A paper appearing in The Irish Journal of Gothic and Horror Studies covers the phenomenon in sufficient detail for most readers, though it looks like the tip of the iceberg next to The Necronomicon Files, a study of the whole murky saga that debunks the cultists’ claims and rationalizations with great thoroughness. Which won’t make much difference, of course: the will to believe is a hardy vine, with deep roots. But The Necronomicon Files is a more serious work of scholarly detective work than might have seemed possible, given the topic, and I’ve been meaning to bring it up in this column since discovering the book.

Shorter and less outré, but tackling another case of imagination and reality getting tangled up, is Georges Minois’s The Atheist’s Bible: The Most Dangerous Book That Never Existed, published in France three years ago and now available in translation from the University of Chicago Press. In broad outline, the stories look analogous. The condensed version has it that in the course of a 13th-century test of strength between sacred and secular authority, Pope Gregory IX claimed that, among countless other sins and blasphemies, Frederick II had either written or caused to be written a work called De tribus impostoribus -- “On the Three Imposters” -- referring to Moses, Jesus, and Muhammad. Something to offend everyone, in every place the Crusades had reached, as if that hadn't been enough.

The title was so appalling that church authorities naturally wanted to make sure it was destroyed, once they’d read it themselves, just to see how great a danger it posed to others who might be lead astray. And they surely would have held quite a bonfire, had anyone actually published the work -- or, indeed, written it. The fact that the book did not exist made it difficult to find, of course, while also firing the imagination in transgressive ways.

“Repeatedly,” Minois writes, “people would think they were on the point of uncovering it, of knowing who was the author, and each time it was only an illusion. It was an effective scarecrow, because its title alone created fear…. [yet] people were curious to know the contents: what revelation would it contain? what arguments might it develop? The church tracked it to destroy it, while heretics and atheists chased after it to read and make use of it, and still others sought it out of simple curiosity. Every time hope was dashed, curiosity grew.”

Something like a prototype of the Necronomicon phenomenon, then -- if more historically consequential, and altogether less silly. (I love Lovecraft, but the thought of living within a belief system extracted from his fiction is ghastlier than anything in it, and he almost certainly would have agreed.)

Once established in the public's imagination, Imposters became a reality. It took longer -- centuries rather than decades -- but a couple of books purporting to be the unholy treatise were eventually published. The one that appeared in France in 1768 was, for a while, in as much demand as a couple of pornographic novels of the day. (The titles of the novels were fair advertisement of the contents, and would set off every web blocker ever invented.)

Success, of a kind, then, but fleeting. By the 18th century the arguments for agnosticism or atheism were well-established (as were the responses from the faithful, and the replies of the doubters) and it’s not surprising to learn that the fascination wore off after that. But for more than five hundred years, The Three Imposters menaced the faithful and inspired the skeptics, and earned its modest place in history. We should all be lucky enough to write a nonexistent book with so long a shelf life.

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