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The National Association for College Admission Counseling has released draft proposed additions to its Statement of Principles of Good Practice that would expand on last year’s change permitting member universities to use commission-based agents in international student recruiting if they ensure accountability, integrity and transparency. The proposed additions, to be considered by the NACAC Assembly at the annual conference in late September, would flesh out those terms. Specifically the proposed interpretative language states that members will
• “ensure institutional accountability by monitoring the actions of those commission-based agents acting on the institution’s behalf;”
• “ensure transparency with a conspicuous statement on their website that indicates their institution uses agents who are compensated on a per capita basis;"
• “ensure integrity by dealing ethically and impartially with applicants and other stakeholders, honoring commitments and acting in a manner that respects the trust and confidence placed in the institutions and the individuals representing them;"
• “adhere to U.S. recruitment and remuneration laws (U.S. Higher Education Act) for U.S. citizens, where applicable;”
• “not contract with secondary school personnel for remunerations for referred students.”
The proposed language also would frame the use of agents in more negative terms. While the language approved by the NACAC Assembly last year reads that “Members who choose to use incentive-based agents when recruiting students outside the U.S. will ensure accountability, transparency and integrity,” a proposed revised version of that sentence would state that members will “not employ agents who are compensated on a per capita basis when recruiting students outside the United States, unless ensuring they and their agents conduct themselves with accountability, transparency, and integrity.”
