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Getting Beyond the CRAAP Test: A Conversation with Mike Caulfield

Mike Caulfield has developed a free, adaptable tool for teaching digital literacy. You want in on this.

Institutional Branding Demands Presidential Ownership: An Open Letter to College and University CEOs

For an institutional branding effort to succeed, presidents must provide leadership and champion the cultural change that breathes life into a brand foundation

Worrying Over a Digital Learning Pigeonhole

Academic life beyond the intersection of technology and learning.

Creating a Culture of ROI

Ensuring ROI on your institution’s communications and marketing requires leadership -- and buy-in.