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Marketing as Strategy, Part Two: Start With What You Know

Research can be one of the great levelers, since different people throughout the institution have different knowledge and ideas about how the institution or school is perceived externally, based on who they interact with and how long they’ve been part of the organization.

Student Affairs Graduate Programs and Technology

Initially, I was going to title this post "Top 10 Student Affairs Graduate Programs That Get Technology." However, when I started to ponder which programs actually are leading the way when it comes to technology in Student Affairs, I couldn't think of any programs.

Scraping Campus Bookstore Data in the Hunt for Cheaper Textbooks

Textyard has open sourced the tool it build for harvesting course and textbook data from college textbooks. Textyard used this to build its textbook price comparison site, and now that the startup's founders are moving on to a new project, they're releasing the technology in the hopes that other students and programmers can build projects with it.

What Matthew Gavin Frank Knows

A conversation with Matthew Gavin Frank about his new memoir, Pot Farm.

Shhh!!

As regular readers know, I enjoy my technology. Though largely useless with analog technology -- like hanging curtain rods -- I have great fun trying to get black boxes that beep to do stuff that they weren’t entirely meant to do, or to do it for a lot less money than its producers had hoped. Technology allows me to be both forward-thinking and cheap, which is a lovely combination.

Clapping For Credit

I loved my "Clapping for Credit" class. We need to take them more seriously.

An Internship Hangout on Google+

Next week, InternMatch is offering what it's calling "the largest ever internship hangout" on Google+. The startup, as its name suggests, helps match students with internship opportunities, challenging what it argues is a broken process on many campuses.

Flipping out? What you need to know about the Flipped Classroom

The traditional model of the lecture and learning cycle has long been to deliver the lecture during class and to send students home to do homework and perhaps engage in a discussion or two afterwards. The flipped classroom flips this model on its head: through lecture capture software, lectures can be captured on video for students to watch home, freeing up class time for hands-on learning activities and discussion.