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At Tuesday's "Demo Day," a White House event to promote entrepreneurship, more than 100 engineering deans issued a pledge to promote diversity efforts. Specifically the deans -- through the American Society for Engineering Education -- said that they would develop diversity plans for their institutions, create at least one K-12 or community college "pipeline activity" to attract a more diverse pool of students to their institutions, and promote partnerships with non-Ph.D. granting engineering colleges that serve groups that are under-represented in engineering.